From gaming to becoming the richest man, it all started with his counterattack against XunTeng.

Chapter 39 People's joys and sorrows are all different [Please continue reading]

The media outlets attending Gamescom already have editorial duties, and the leading media outlets in the industry are pragmatic and efficient. They would never spend a lot of time struggling with teams just to experience Overwatch.

With their mature interviewing process and professional editing skills, they can visit all the major game companies' booths in a single day and complete their assigned interview tasks.

Even though the sudden emergence of Overwatch disrupted the overall atmosphere of the exhibition and became the biggest unexpected highlight, most professional media outlets remained calm and composed, carrying out their work in an orderly manner without being affected by the hype.

As for the gameplay experience and special interviews of Overwatch, they have their own methods.

Game media and game developers have always had a mutually beneficial and symbiotic cooperative relationship. As long as the media has enough scale, or uses its network to make connections, or directly approaches the media to discuss cooperation, the vast majority of developers will readily agree and rarely refuse.

The current atmosphere in the game media industry is pure, and there is no negative trend of deliberately guiding public opinion and manipulating players' opinions like in his previous life, which makes Yang Yi feel very gratified.

Currently, Beehive Technology is still in a stage of steady growth and needs the help of major media outlets to promote and publicize it. Sincere and positive cooperation is far more valuable than superficial politeness and perfunctory dealings.

But no one expected that after entering the public day, Beehive Technology's booth would become extremely popular.

The venue was packed with people, and it was impossible to even get a chance to try out the new game, let alone schedule an interview with the game's producer, Yang Yi.

With no other options, a group of small and medium-sized game media outlets turned to Victor, hoping he could help them schedule exclusive interviews and hands-on demos.

Things are different now. The current popularity of Overwatch has disrupted the balance between media and manufacturers in the industry. The previous equal and mutually beneficial situation has been completely reversed, and these small and medium-sized media outlets have become the parties who actively seek to please the game.

In the end, Victor, considering the feelings of all the media outlets, coordinated and arranged for Yang Yi to squeeze out an hour of her free time to give a brief interview to each media outlet.

As for the exclusive offline trial slots, they were completely full and the schedules were packed, so there was no way to arrange any more. The media had no choice but to settle for filming ordinary tourists trying out the games as material.

Many media outlets even spent hours in the demo area just to understand the gameplay.

Even such a small opportunity is enough to make the media overjoyed and full of emotion. A hit work that tops the charts has the confidence and resources to back it up.

Why didn't they line up yesterday? We can still visit other game booths today; they're much easier to talk to than the swarm of bees.

This is putting the cart before the horse and neglecting the essential.

Large media outlets with a strong foundation save time and effort. They have ample staff, clear division of labor, and wider resource channels. They easily handled all the relevant coordination matters yesterday, without having to worry about anything.

Even major media outlets find it difficult to give pre-rated scores these days, primarily because the trial period is extremely short yet incredibly fun.

Secondly, giving it too high a score would be unconventional and leave no room for improvement in the official rating. Giving it too low would leave room for improvement but would also be biased. Besides, if Overwatch is already rated low, how can other FPS games be rated?

This is different from Rainbow Six Siege, where there was no pre-scoring system and you could just give it a high score directly.

A game can be ahead of its time, but it shouldn't be a game-changer, okay? You're breaking the rules! Industry writers are scratching their heads in frustration.

It can only be said that everyone's joys and sorrows are different.

------

Just like Ji Feng, who got up early in the morning.

Yesterday, the "Tactical Special Forces" game he spearheaded was praised by a host of media outlets, and he slept soundly, even having sweet dreams.

As usual, the first thing I did after getting up was to reach for my phone and check the news—no doubt, Overwatch and Hive were definitely dominating the trending topics. Ji Feng was green with envy at the popularity of the Hive booth yesterday, even from a distance.

Ok?

Why is XunTeng trending again?

Ji Feng immediately perked up, and the corners of his mouth couldn't help but turn up.

Wasn't the negative news from yesterday already suppressed by the company? This time... could it be that my "Tactical Special Forces" has finally gone viral?

Year-end bonus!

He's probably going to be rolling in bonuses this year.

Could it be that the clip that the media raved about yesterday was edited into an online video and went viral?

Ji Feng happily clicked on the trending topics.

Then, four large characters hit him so hard they made his head throb:

Thank you, XunTeng.

Oh no! My year-end bonus!

Wasn't it suppressed a long time ago?

Who pushed this to the top? Did they even pay to get it trending?

Ji Feng's face darkened. It must be that shameless Yang Yi from the Beehive. Ji Feng couldn't think of any other opponents besides him.

You're already this famous, and you still resort to underhanded tactics? That's outrageous! Don't you think too much of XunTeng?

Suppressing his anger, he gritted his teeth and clicked into the trending topics, trying to find evidence of the swarm causing trouble.

But as he watched, his expression slowly changed from indignation to astonishment.

It really is related to bee colonies.

But it really wasn't the bee colony that did it.

The same trending topic, but with completely different causes.

Ji Feng stared at the screen, his mind filled with only one roar: Are these netizens crazy? Are they determined to ruin my year-end bonus?!

------

If we're talking about a situation even worse than XunTeng J1 Studio, then Guangyao Studio, under NetEase, is the one in the worst shape.

At least the former received praise from gaming media and foreign players; at most, it only damaged the company's reputation.

In addition, XunTeng is a large and wealthy company, so even if there are many lice, they won't bite. This little disturbance is not a big deal.

But the situation at Guangyao Studio is completely different. They sacrificed quality for speed, and now they are pleasing neither side.

First, it was criticized by a group of gaming media outlets, and then it was heavily criticized by a large number of players. The negative voices soared all the way, and it was directly cursed to the top of the trending searches on the entire Internet.

With the situation escalating to this point, the studio staff were filled with anxiety.

The project manager sternly reprimanded the team members. Before the storm had subsided, the big boss above followed up with pressure and accountability, criticizing them from top to bottom. The entire studio was so oppressive that it was hard to breathe, and the days were incredibly difficult to endure.

The pig farm booth was deserted and almost empty due to the poor reputation of "The Hunt for Terrorists".

Many grassroots employees felt wronged and resentful, and harbored many complaints in private.

The decision to develop a completely new mode within a month and to directly compete with Overwatch for market popularity was made on a whim by the management.

As a result, they were beaten head-on and howled in pain, so they helplessly vented their anger on the lower-level employees.

Everyone knows that once Gamescom comes to a complete close, someone will have to step forward and take full responsibility for this grand yet disastrous farce and give an explanation.

It's unclear whether it's the person in charge, a regular employee, or the entire Guangyao Studio.

Who really won at Gamescom?

------

"Me? Of course it's me!"

"To be honest, if it weren't for me, would you have come up with these crazy ideas?"

During the lunch break, Shen Xiao and a group of senior executives sat around backstage, discussing the biggest contributor to the Cologne Games.

Hearing their conversation, Yang Yi immediately stepped forward with a smile, holding up a sign with a sika deer printed on it, and began to speak eloquently. There were also three lines of text on the sign.

If you see a deer, it means you are physically weak and have kidney deficiency; if you see a horse, you will receive a gift. Now please tell me what animal you saw?

With just two simple sentences, he could kill the game. This kind of ingenious idea is something most people can't match.

This one sign alone caused quite a few foreigners to misunderstand it all morning.

Sometimes Shen Xiao even wanted to pry open Yang Yi's brain to see if there were any unknown things inside.

It's worth noting that there's another brand like this, but it's specifically for Chinese players.

Now take a short English quiz. Answer one correctly to receive a special gift: Quickly say the English for the following phrases.

1. I see.

2. Wait a minute

3. That's amazing!

4. Terrible

5. Could it be that...?

6. It's a lie, isn't it?

7. Really?

8. Truly worthy of being...

Despite the simplicity of the question, less than half of the Chinese players successfully acquired it.

This made Chinese players exclaim, "So I'm Japanese after all!"