Chapter 49: The "Three Kingdoms Kill" Streamer Tournament is Born!
Chapter 49: The "Three Kingdoms Kill" Streamer Tournament is Born!
Soon, an hour had passed.
The new meeting room is spacious enough to accommodate employees from several departments.
The employees were enjoying their coffee and chatting as they waited for Lin Lang to arrive.
"Thank you, Brother Qian!"
"Thanks!"
"It's nothing, no need to thank me." Qian Jin nodded. Although it cost 1000 yuan, at least it worked.
This can be considered a successful icebreaker with these colleagues.
Not long after, Lin Lang and Shen Qi pushed open the door and came in, and the employees all stood up to greet them.
Looking at the many vibrant new faces below, Lin Lang felt that the future of Langyu Studio was full of hope.
"It's alright, everyone, please sit down." Lin Lang waved and sat down in the main seat. He picked up a cup of coffee on the table and took a sip.
"The reason I called you all here today is because the game 'Three Kingdoms Kill' is going to hold a new event."
After Lin Lang finished speaking, he gave Shen Qi a gesture, and the words "【Three Kingdoms Kill Streamer Tournament】" appeared on the big screen.
Lin Lang called these employees here this time to introduce the competition.
I've been paying attention to various live streams on the DH platform's gaming section recently, and I've clearly noticed that the popularity of "Hero Kill" is gradually increasing, and it even seems poised to surpass "Three Kingdoms Kill".
According to information gathered from Ran Xiaona and other sources, Tencent is actively recruiting streamers to promote "Hero Kill".
This is what caused the decline in the popularity of "Three Kingdoms Kill".
But Lin Lang had guessed before that, after all, live streaming promotion is not something that can be handled entirely by one company, plus the influence of Tencent.
They will definitely use their own methods, such as promoting the game through streamers.
Therefore, this point was taken into consideration when organizing the offline "Three Kingdoms Kill" competition, and it was also a stepping stone for this competition.
"As you may have noticed, the popularity of 'Three Kingdoms Kill' in live streams has declined, and many live streams are now broadcasting 'Hero Kill' instead."
Lin Lang pointed to the data on the screen, which was from the National Day update of "Three Kingdoms Kill" up to yesterday.
From its initial rocket-like ascent, it gradually leveled off.
Meanwhile, Hero Kill has been closing in on Three Kingdoms Kill since its last update. If it continues like this, it might be overtaken.
Qian Jin, sitting below, felt a deep connection to the data, which also seemed very familiar to him.
He had seen this data before when he was at the Swan Factory, only the subject was different. Now he was an employee of Langyu Studio.
"So, based on this issue, I decided to launch a competition to rekindle this interest. Coincidentally, our general expansion pack is also releasing its next version, so we can use this competition to promote it!"
"The rewards are different this time. We're targeting the viewers in the live stream, so the rewards will also be changed."
As soon as Lin Lang finished speaking, the image on the screen changed again.
The top ten winners will receive 500 general expansion packs and 100 exquisite figurines of "Three Kingdoms Kill" in each live stream.
The rewards for the top three are even more generous.
Third place: 3 brand new SSR cards, 1000 general expansion packs, and 500 sets of "Three Kingdoms Kill" figurines.
Second place: 3 brand new SSR cards, 2000 general expansion packs, 1000 copies of "Three Kingdoms Kill" figurines, and 500 copies of the collector's edition of "Three Kingdoms Kill".
First place: 3 brand new UR cards, 3000 general expansion packs, 3000 copies of "Three Kingdoms Kill" figurines, and 1000 copies of the collector's edition of "Three Kingdoms Kill".
The prizes increase in value with each level!
Furthermore, the top three winners will become promoters of the new version of "Three Kingdoms Kill", further expanding the influence of the event!
The employees also approved of this content, partly due to the high level of popularity of the last offline "Three Kingdoms Kill" competition.
Many netizens are asking when the next event will be held.
On the other hand, once this competition is implemented, it will be a win-win situation for both the streamers and the game, and the viewers also want to see their favorite streamer successfully win first place!
With such generous rewards, many viewers will want Aibo to participate!
Qian Jin also expressed his approval when he saw this approach, as he had also participated in Tencent's initiative to find livestreamers for promotion.
The impact it has had is evident to all!
Moreover, just by looking at the plan, one can imagine the waves that Lin Lang's new livestreaming competition will create.
It must be said that Lin Lang did a better job than Tencent in this regard, accurately grasping what needs to be done now.
Every time the popularity of "Hero Kill" rises, there are countermeasures!
"We've initially planned to invite 20 popular streamers for this event, including Ran Xiaona, Zita, and Jiu Shen. Does anyone have any better suggestions?"
Lin Lang also conveyed his initial ideas, and combined them with everyone's thoughts to push the anchor competition as perfectly as possible.
The employees felt it was normal when they heard that the first two streamers were going to be invited, after all, they were both loyal players of "Three Kingdoms Kill" and had brought a lot of popularity to the game.
But this Jiu Shen...
In their minds, this Jiu Shen was the streamer who promoted "Heroes of the Three Kingdoms," so was it appropriate to invite him...?
This issue was also raised by Huang Bin from the planning team. Having learned from the experience of the previous meeting, he no longer had the previous concerns.
"Mr. Lin, I remember that Jiu Shen is a streamer who heavily promotes 'Hero Kill,' is it a bit inappropriate to ask him to participate?"
Some of the employees nodded in agreement, as they shared the same concern.
But Qian Jin, standing to the side, was dumbfounded. These were the words of General Manager Lin. How could we, the lowly employees, have any say in the matter?
Isn't this just making things difficult for the boss?
Minister Huang is probably going to have to make things difficult for them!
To his surprise, Lin Lang was not angry, but patiently explained to the employees.
"Our game, 'Three Kingdoms Kill,' is aimed at all players, including those of 'Hero Kill,' since the gameplay is the same for both."
"Jiu Shen's fans are mostly potential users who have lost interest in the game 'Three Kingdoms Kill.' Imagine if he participated in the competition; the chat would probably be flooded with comments like 'Original vs. Plagiarism,' and the buzz would explode!"
"Everyone will see just how big the gap is between 'Three Kingdoms Kill' and 'Hero Kill'."
"The viewers are all people who like to watch a good show; who wouldn't want to see a match like this?"
"To sum it up in eight words: attract traffic, 'execute,' and freeload off trending topics!"
Upon hearing this, Huang Bin realized that his thinking was somewhat narrow-minded. Inviting streamers of "Hero Kill" to participate in the competition would generate natural buzz.
Moreover, it can also showcase the grand scale of "Three Kingdoms Kill"!
It has to be said that this is a huge risk. It would be fine if a streamer who likes to play "Three Kingdoms Kill" won the championship, but what if another streamer wins?
If successful, the popularity of "Three Kingdoms Kill" will definitely rise again!
However, failure will inevitably have adverse effects.
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